Custom umbrellas for Elbe & Spree Investment
For Elbe & Spree Investment, a Berlin-based real estate investment firm, Sapor Design developed a two-part umbrella concept for corporate use and as high-quality client gifts.
The goal was to create a consistent brand presence across different umbrella formats—functional, understated, and aligned with the company’s clear, modern positioning.
The challenge was to translate the contemporary identity of a real estate brand into everyday products: minimalist, practical, and consistent across all versions.
Client: Elbe & Spree Investment
Industry: Real Estate / Investment
Project: Custom branded umbrellas
Models: Sapor Classic & Sapor Lite
Finishing: White contrast logo
Product details
Elbe & Spree stands for clarity and structure. The design of the umbrellas follows this exact approach: minimalist, functional, and consistent.
Two established Sapor Design models were used: the stick umbrella Sapor Classic and the compact Sapor Lite.
Both models were implemented in the same deep blue tone, creating a unified brand appearance across different formats.
The white logo provides a clear, precise contrast and underscores the clean, technical aesthetic. The compact umbrella is additionally presented in a black box with subtle logo finishing.
This creates a cohesive branding system for various areas of application.
